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Topic: Ohio Announces Update and Refesh of Student Group The O-Zone

Topic: Ohio Announces Update and Refesh of Student Group The O-Zone

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Ted Thompson
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Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 12:19:29 PM

March 02, 2018

ATHENS, Ohio – The Ohio athletic department announced Thursday an update and refresh of its student group the O-Zone.

The new O-Zone membership will be $20 annually per member and will include admission to all Ohio athletic events. Members will get an exclusive adidas t-shirt, a member benefit card with discounts to local restaurants and retailers, premium seating at all Ohio athletic events, priority registration to select away game trips, team question and answer sessions and meet and greets and priority access to Ohio's annual spring equipment sale.

In conjunction with this refresh, Ohio is announcing a t-shirt design contest for the new O-Zone. Ohio athletics is asking students to submit designs until March 31 for the 2018-19 official O-Zone shirt.

Designs should be no larger than 12" by 12" and should be a front of the shirt design on white or Ohio green and can be a maximum of three colors.

Designs will be voted on by students and prizes include a $100 adidas gift card, free O-Zone membership and the excitement of seeing your t-shirt design around campus and at games.

Submissions must be from current Ohio students, the design must adhere to Ohio licensing guidelines, be in good taste and align with Ohio University's values. It must also not infringe upon the intellectual property of another entity.

Submissions can be sent immediately to Ohio Assistant Athletic Director for Marketing and Sales Meagan Hogan via email (mccarthm@ohio.edu).

#BleedGreen

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ts1227
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 12:23:34 PM

The optimist in me says it�s good to see this.

The cynic says actually advertising for once what is 90% the same as it�s always been, doesn�t count as a refresh, and that it�s been a mess ever since they fell under the arm of Athletics.

I guess we will see what it looks like next November.

GoCats105
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 12:36:09 PM

It's a start. How engaged those students will be once they are there is a different question.

Sure wish I had those restaurant discounts when I was in school.

Last Edited: 3/2/2018 12:36:49 PM by GoCats105

Andrew Ruck
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 12:48:28 PM

There will probably be 1 design entered and it will win the vote 1-0.

Andrew Ruck
B.B.A. 2003

Brian Smith (No, not that one)
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 1:02:19 PM

Points for trying, I guess?

Wouldn't it be more compelling a buy for students if they just got a classic-looking adidas OU shirt?

Nobody the age of 19 years old cares about access to a Q and A session or road trips to Kalamazoo. (I would've and was at that age, but I was and am a weirdo.)

Last Edited: 3/2/2018 1:03:40 PM by Brian Smith (No, not that one)

Brian Smith (No, not that one)
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 1:04:25 PM

Andrew Ruck wrote:

There will probably be 1 design entered and it will win the vote 1-0.

A screen shot of the old OZone shirt.

Brian Smith (No, not that one)
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 1:05:22 PM

Also, I hate the word "refresh" almost as much as "disruption" in today's marketingspeak.

I'm done whining now. I'll now shut up and give credit for trying something new.

Last Edited: 3/2/2018 1:06:09 PM by Brian Smith (No, not that one)

Alan Swank
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 1:44:49 PM

The timing is an unbelievable slap in the face to the handful of kids who tried to hold the whole thing together. This new marketing crew is "interesting" to say the least.

BillyTheCat
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 1:50:09 PM

For $20 they get free admission, hmmmm....that�s like advertising ice to an Eskimo for $20

shabamon
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 3:06:57 PM

The O Zone won't return to the glory days until the following three things happen:

1) A small group of students command the leadership duties, embrace it, lead in-game participation by example, and work to encourage and include the casual student fan.

2) The athletic department gets out of those students' way. The AD should facilitate the good ideas coming from student leadership. They need to stay behind the scenes, route funding and logistics, but let the students be front and center.

3) Police access to the student sections. This is damn near impossible at Peden, but can and has worked in the Convo. The #1 perk to paying to join the O Zone, IMO ought to be the best seats in the house. Put event staff at the entrances to the sections and only let those in that are wearing the shirt or carrying this new card. Then open the section to everyone to fill in the gaps around tipoff.

Alan Swank
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 3:08:08 PM

http://courtstreetstories.com/changes-in-the-o-zone-for-o... /

Alan Swank
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 3:46:04 PM

shabamon wrote:

The O Zone won't return to the glory days until the following three things happen:

1) A small group of students command the leadership duties, embrace it, lead in-game participation by example, and work to encourage and include the casual student fan.

2) The athletic department gets out of those students' way. The AD should facilitate the good ideas coming from student leadership. They need to stay behind the scenes, route funding and logistics, but let the students be front and center.

3) Police access to the student sections. This is damn near impossible at Peden, but can and has worked in the Convo. The #1 perk to paying to join the O Zone, IMO ought to be the best seats in the house. Put event staff at the entrances to the sections and only let those in that are wearing the shirt or carrying this new card. Then open the section to everyone to fill in the gaps around tipoff.

4) Get rid of the sideline black seats or at least those in front of the middle two sections. The advertising can be moved to the new hanging scoreboard.

OhioStunter
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/2/2018 6:00:35 PM

Andrew Ruck wrote:

There will probably be 1 design entered and it will win the vote 1-0.

I've already submitted a design of Jesus holding up a beer mug while riding a giant bobcat with a redhawk hanging out of its mouth.

OhioCatFan
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 12:07:39 AM

OhioStunter wrote:

Andrew Ruck wrote:

There will probably be 1 design entered and it will win the vote 1-0.

I've already submitted a design of Jesus holding up a beer mug while riding a giant bobcat with a redhawk hanging out of its mouth.

Jesus was, like Alan, more into wine than beer! ;-)

The only BLSS Certified Hypocrite on BA

"It is better to be an optimist and be proven a fool than to be a pessimist and be proven right."

Note: My avatar is the national colors of the 78th Ohio Veteran Volunteer Infantry, which are now preserved in a climate controlled vault at the Ohio History Connection. Learn more about the old 78th at: http://www.78ohio.org

oldkatz
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 11:12:12 AM

The offerings are the same as those already in place for the past few years. So, what will change? And BTC is right.......students already get in for free.

"All my inside sources tell me I have no inside sources." Salvatore "money bucks" Mafiosiano.

catfan28
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 12:03:41 PM

oldkatz wrote:

The offerings are the same as those already in place for the past few years. So, what will change? And BTC is right.......students already get in for free.

+1. Literally, there is nothing new/different. Adding "team Q and A" ought to be good for about 3 more memberships.

Honestly, before I'd worry too much about revamping the Ozone, I'd just worry about getting students back to the games. Basketball student attendance tanked this year like I've never seen. The last few years, it's been more of an issue of students not making noise/standing. Now, there are just no students there.

And it's not just the record. This 14/15 season was a worse record/team and we had a great student crowd for games like this one: https://www.youtube.com/watch?v=ltdC2c0vHzM

ts1227
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 12:22:05 PM

oldkatz wrote:

The offerings are the same as those already in place for the past few years. So, what will change? And BTC is right.......students already get in for free.

But incoming freshmen don�t know that, so this way you get them to blindly blow $20 before they realize the O Zone currently sucks.

That one crazy fan
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 12:33:02 PM

So they want to double the cost of membership and see if that works? Genius!

The opposing team sucks!

shabamon
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 8:16:37 PM

shabamon wrote:

The O Zone won't return to the glory days until the following three things happen:

1) A small group of students command the leadership duties, embrace it, lead in-game participation by example, and work to encourage and include the casual student fan.

2) The athletic department gets out of those students' way. The AD should facilitate the good ideas coming from student leadership. They need to stay behind the scenes, route funding and logistics, but let the students be front and center.

3) Police access to the student sections. This is damn near impossible at Peden, but can and has worked in the Convo. The #1 perk to paying to join the O Zone, IMO ought to be the best seats in the house. Put event staff at the entrances to the sections and only let those in that are wearing the shirt or carrying this new card. Then open the section to everyone to fill in the gaps around tipoff.

I pretty much posted what I wrote here on the athletic department's facebook page and one of the senior staff reached out to me to move the conversation offline. Again, it's great that they recognize that student participation needs a shot in the arm, but it's not going anywhere unless that core group of passionate students emerges.

FearLeon
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 8:36:46 PM

shabamon wrote:

shabamon wrote:

The O Zone won't return to the glory days until the following three things happen:

1) A small group of students command the leadership duties, embrace it, lead in-game participation by example, and work to encourage and include the casual student fan.

2) The athletic department gets out of those students' way. The AD should facilitate the good ideas coming from student leadership. They need to stay behind the scenes, route funding and logistics, but let the students be front and center.

3) Police access to the student sections. This is damn near impossible at Peden, but can and has worked in the Convo. The #1 perk to paying to join the O Zone, IMO ought to be the best seats in the house. Put event staff at the entrances to the sections and only let those in that are wearing the shirt or carrying this new card. Then open the section to everyone to fill in the gaps around tipoff.

I pretty much posted what I wrote here on the athletic department's facebook page and one of the senior staff reached out to me to move the conversation offline. Again, it's great that they recognize that student participation needs a shot in the arm, but it's not going anywhere unless that core group of passionate students emerges.

Agree^^^^ Student participation and student passion for OHIO hoops is at an all-time low. Going to take something special to return to glory days of O-Zone.

Last Edited: 3/3/2018 8:58:31 PM by FearLeon

#BleedGreen #TrentIsGOAT

bornacatfan
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 9:06:29 PM

FearLeon wrote:

Agree^^^^ Student participation and passion for OHIO hoops is at an all-time low. Going to take something special to return to glory days of O-Zone.

The shame of it is that this is one of the most cohesive and likable group of guys I can recall at Ohio. Not seen a group that enjoys each others company in many colleges ever. Good guys. Good teamies.

never argue with idiots, they bring you down to their level and beat you with experience.

Winter comes and asks how you spent your summer.....

The game loves and rewards those who love and reward the game

RSBobcat
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/3/2018 11:10:36 PM

Alan Swank wrote:

shabamon wrote:

The O Zone won't return to the glory days until the following three things happen:

1) A small group of students command the leadership duties, embrace it, lead in-game participation by example, and work to encourage and include the casual student fan.

2) The athletic department gets out of those students' way. The AD should facilitate the good ideas coming from student leadership. They need to stay behind the scenes, route funding and logistics, but let the students be front and center.

3) Police access to the student sections. This is damn near impossible at Peden, but can and has worked in the Convo. The #1 perk to paying to join the O Zone, IMO ought to be the best seats in the house. Put event staff at the entrances to the sections and only let those in that are wearing the shirt or carrying this new card. Then open the section to everyone to fill in the gaps around tipoff.

4) Get rid of the sideline black seats or at least those in front of the middle two sections. The advertising can be moved to the new hanging scoreboard.

Agree

RS Bobcat

GraffZ06
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/4/2018 3:45:45 PM

I was actually really excited when I saw this email in my inbox. Then I read it...

Interesting to come on here and see the same sentiments expressed that I had rattling around in my head as I read it.

So it's "updated" and "refreshed" because.....we're going to get a new student-designed logo? Or because we're doing athlete Q&A sessions? Because aside from that it's literally identical to the failed attempts at what we've already BEEN doing. It's "updated" and "refreshed" in marketing lingo only.

I had hoped to see some/many/any of the suggestions bantered about on here over the last few years. I thought maybe the administration had heard it from enough people/places (maybe even from students - though probably not) and had actually done some research to provide "updates" and "refreshed" ideas.

Sadly, no...no not at all.

This is a joke.

Buckeye to Bobcat
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/4/2018 4:37:27 PM

To be honest I had actually expected a rebrand to get it away from the O-Zone name period. Apparently not......

OhioCatFan
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RE: Ohio Announces Update and Refesh of Student Group The O-Zone

Posted: 3/4/2018 4:42:18 PM

Buckeye to Bobcat wrote:

To be honest I had actually expected a rebrand to get it away from the O-Zone name period. Apparently not......

Yes, I thought they might go back to the CrazyCats, or something like that. But, that's OK. The O-Zone name is just fine. Does anyone remember when the O-Zone name was chosen? I kind of think I remember that there was some dead time between the end of the CrazyCats and the beginning of the O-zone, but I'm not at all sure of the timeline here.

The only BLSS Certified Hypocrite on BA

"It is better to be an optimist and be proven a fool than to be a pessimist and be proven right."

Note: My avatar is the national colors of the 78th Ohio Veteran Volunteer Infantry, which are now preserved in a climate controlled vault at the Ohio History Connection. Learn more about the old 78th at: http://www.78ohio.org

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