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Topic:  Ohio signs Branding Deal

Topic:  Ohio signs Branding Deal
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ExCat21
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  Message Not Read  Ohio signs Branding Deal
   Posted: 2/21/2021 3:37:32 AM 
Good to be the first MAC school to sign department wide and a great recruiting tool:

https://www.hustlebelt.com/2021/2/20/22288903/ohio-bobcat...
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oldkatz
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 11:09:17 AM 
So..............the press release starts out by calling us Ohio U.


"All my inside sources tell me I have no inside sources." Salvatore "money bucks" Mafiosiano.

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ytownbobcat
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 11:29:53 AM 
Looks like the start of something that could grow. I can't tell if it is more about the individuals or the team/institution itself. Probably both... which I like.
I view it as a positive and credit our AD and the Ohio athletic department for stepping up and establishing this association.
I think Julie Cromer views student athletes in a refreshingly supportive way.
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Alan Swank
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 11:50:07 AM 
ytownbobcat wrote:
Looks like the start of something that could grow. I can't tell if it is more about the individuals or the team/institution itself. Probably both... which I like.
I view it as a positive and credit our AD and the Ohio athletic department for stepping up and establishing this association.
I think Julie Cromer views student athletes in a refreshingly supportive way.


The part that I like is that it is department wide. The part that concerns me is the emphasis on the individual. This screams "look at me." And, as oldkatz correctly points out, tough to put much faith in a branding company that doesn't even know the name of its clients. Time will tell.

https://www.inflcr.com /

Last Edited: 2/21/2021 12:18:19 PM by Alan Swank

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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 1:00:51 PM 
They do an amazing job to be honest. The Big Blue Madness in Kentucky is huge. If they have their hand in that pot, people look forward to that every year. Just to see the new player in all blue and their crazy lil dance before tip off gets fans excited. I think this is a great opportunity. Here are some of my top OU Moments that could be viral-ized:

Pitt vs OU - the face-plant fan who fell trying to jump on to the field.

Javon Hagan - Towel-thief

OU beats Georgetown- Boo Jackson leads OU cheers and fight songs from the balcony above Subway on court Street.

Rourke - Philly special 2.0

Pre-game jersey reveal 2012 vs Temple

2006/7 OU mens basketball vs Buffalo - The "Tip in"

Penn State 2012 - Bill O'Brien says OU cant tackle. Then won't shake hands after the game.

Penn State 2012 - Tettleton "Fist Pump" at crowd after touchdown dive

Jason Grooms starts "We love football" chant that is still said to this day after every win.

Frisco Bowl - OU takes on top defense in country. Shreds them and blanks them on offense.


What moments do you think deserve this branding that can attract new athletes?

Last Edited: 2/21/2021 1:05:49 PM by ExCat21

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ytownbobcat
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 1:29:49 PM 
Great list Ex Cat

I would add:
Going for two in overtime for the win at North Texas State in a driving rain!
T3 had the play for exactly that situation.
Kudos for Frank for going for it.
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Pataskala
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 2:33:28 PM 
I would add:

Alvin Floyd catching a blocked punt in mid-air and running it in for a TD vs WMU in 2018.

Deon Byrum's two INTs for TDs vs Pitt.

The Phantom Safety?

Matt Weller's last-second FG at BG for a 29-28 win.

Last Edited: 2/21/2021 2:38:37 PM by Pataskala


We will get by.
We will get by.
We will get by.
We will survive.

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cc-cat
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 3:55:31 PM 
If managed and presented effectively (INFLCR's role), the "individual" efforts will help build the Ohio brand and the Ohio brand efforts will reenforce individual value. Much better than having an array of efforts not being orchestrated.
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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 5:29:21 PM 
ytownbobcat wrote:
Great list Ex Cat

I would add:
Going for two in overtime for the win at North Texas State in a driving rain!
T3 had the play for exactly that situation.
Kudos for Frank for going for it.


Gutsy call!!!!
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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 5:31:01 PM 
cc-cat wrote:
If managed and presented effectively (INFLCR's role), the "individual" efforts will help build the Ohio brand and the Ohio brand efforts will reenforce individual value. Much better than having an array of efforts not being orchestrated.


True that!!!
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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 5:32:16 PM 
Did we comeback from 21 down at Miami to avoid a losing season within the last 5 years?
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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 5:33:22 PM 
Pataskala wrote:
I would add:

Alvin Floyd catching a blocked punt in mid-air and running it in for a TD vs WMU in 2018.

Deon Byrum's two INTs for TDs vs Pitt.

The Phantom Safety?

Matt Weller's last-second FG at BG for a 29-28 win.


Alvin Floyd did what? I don't remember that. Now I have to go look for it on YouTube. That's definitely a money-maker!
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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 5:39:11 PM 
T. McCrae Hail Mary at Marshall -

https://youtu.be/Yo7qEwXYvVo

Last Edited: 2/21/2021 5:39:25 PM by ExCat21

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BillyTheCat
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/21/2021 8:05:42 PM 
ExCat21 wrote:
They do an amazing job to be honest. The Big Blue Madness in Kentucky is huge. If they have their hand in that pot, people look forward to that every year. Just to see the new player in all blue and their crazy lil dance before tip off gets fans excited. I think this is a great opportunity. Here are some of my top OU Moments that could be viral-ized:

Pitt vs OU - the face-plant fan who fell trying to jump on to the field.

Javon Hagan - Towel-thief

OU beats Georgetown- Boo Jackson leads OU cheers and fight songs from the balcony above Subway on court Street.

Rourke - Philly special 2.0

Pre-game jersey reveal 2012 vs Temple

2006/7 OU mens basketball vs Buffalo - The "Tip in"

Penn State 2012 - Bill O'Brien says OU cant tackle. Then won't shake hands after the game.

Penn State 2012 - Tettleton "Fist Pump" at crowd after touchdown dive

Jason Grooms starts "We love football" chant that is still said to this day after every win.

Frisco Bowl - OU takes on top defense in country. Shreds them and blanks them on offense.


What moments do you think deserve this branding that can attract new athletes?


So in your opinion, what do you feel this would have added to your value as a player? Better chance at a professional career. More money now that players can make money off of licensing like EASports.
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Pataskala
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 1:14:05 AM 
ExCat21 wrote:
Pataskala wrote:
I would add:

Alvin Floyd catching a blocked punt in mid-air and running it in for a TD vs WMU in 2018.

Deon Byrum's two INTs for TDs vs Pitt.

The Phantom Safety?

Matt Weller's last-second FG at BG for a 29-28 win.


Alvin Floyd did what? I don't remember that. Now I have to go look for it on YouTube. That's definitely a money-maker!


I remembered the what but had to look up the who. https://www.espn.com/college-football/game/_/gameId/40102...

Sorry, it bounced once but it was a high bounce.

Last Edited: 2/22/2021 1:29:59 AM by Pataskala


We will get by.
We will get by.
We will get by.
We will survive.

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bobcatsquared
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 6:32:12 AM 
From thread title, I thought Branding Deal was a h.s. recruit that signed an LOI with our Bobcats.
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Turney13
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 9:33:30 AM 
Saturday, January 19th, 1991 - Ohio is playing at Kent State - Chad Estis off the bench and Gus Johnson score 8 points in something like 12 seconds to win the game at the buzzer by one point - it was the most insane thing I ever saw.

I wish there was a video or write up somewhere

this is all I could find - https://www.sports-reference.com/cbb/schools/ohio/1991-sc...

Last Edited: 2/22/2021 9:34:11 AM by Turney13


Turney Duff
Twitter: @turneyduff

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Alan Swank
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Location: Athens, OH
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 1:24:27 PM 
So how much did this cost us to sign up and what are the ongoing costs?
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OUcats82
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Location: Cincinnati, OH
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 3:13:25 PM 
Pataskala wrote:
I would add:

Alvin Floyd catching a blocked punt in mid-air and running it in for a TD vs WMU in 2018.



Was it that same All Saints Day that a young man in black and gold because famous for his dance moves.

Last Edited: 2/22/2021 3:14:54 PM by OUcats82


Ohio-The State University

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Doc Bobcat
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 3:15:29 PM 
When I read the title I said darn never heard of that guy.
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ExCat21
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  Message Not Read  RE: Ohio signs Branding Deal
   Posted: 2/22/2021 7:23:06 PM 
BillyTheCat wrote:
ExCat21 wrote:
They do an amazing job to be honest. The Big Blue Madness in Kentucky is huge. If they have their hand in that pot, people look forward to that every year. Just to see the new player in all blue and their crazy lil dance before tip off gets fans excited. I think this is a great opportunity. Here are some of my top OU Moments that could be viral-ized:

Pitt vs OU - the face-plant fan who fell trying to jump on to the field.

Javon Hagan - Towel-thief

OU beats Georgetown- Boo Jackson leads OU cheers and fight songs from the balcony above Subway on court Street.

Rourke - Philly special 2.0

Pre-game jersey reveal 2012 vs Temple

2006/7 OU mens basketball vs Buffalo - The "Tip in"

Penn State 2012 - Bill O'Brien says OU cant tackle. Then won't shake hands after the game.

Penn State 2012 - Tettleton "Fist Pump" at crowd after touchdown dive

Jason Grooms starts "We love football" chant that is still said to this day after every win.

Frisco Bowl - OU takes on top defense in country. Shreds them and blanks them on offense.


What moments do you think deserve this branding that can attract new athletes?


So in your opinion, what do you feel this would have added to your value as a player? Better chance at a professional career. More money now that players can make money off of licensing like EASports.


You can use social media to capitalize off these events today basically. If Gus Johnson scores 8 points in 12 seconds and is a salesman down the road, he may be able to monetize that moment into a commercial. It just leads to other opportunities.

If Alvin Floyd goes into coaching after football and the only opening is special teams coordinator...he can use that "Blocked Punt" moment to open a door. Not saying he can't now, but it has more impact now that guys can utilize their likeness.

Cartwheel Hagen will never be told no in a Fitness Director interview for the rest of his life.

I think the only person we have to worry about using their likeness to uphold their big bad boy image........is Rufus!
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